Absolutely Pickled (US)
Braunsberger Media developed the Squarespace website for Absolutely Pickled, a dynamic company that blends sports entertainment with a vibrant community atmosphere centered around pickleball. The website is a comprehensive platform for the company's offerings, including podcasts, events, merchandise, and community initiatives.
Key Features of Absolutely Pickled's Website:
Podcast and Media Content: The site prominently features the "Absolutely Pickled!" podcast, which includes engaging episodes where hosts discuss all things pickleball, alongside humorous and insightful interviews with guests from the pickleball world and beyond.
Event Listings and Community Engagement: A dedicated section for events allows visitors to view upcoming pickleball events and gatherings, enhancing community involvement and participation.
Merchandise Store: The website includes a well-organized shop where visitors can purchase Absolutely Pickled branded apparel and accessories, further promoting the brand and its community spirit.
Interactive Community Features: Sections like "Join the Absolutely Pickled Team" encourage visitors to become more actively involved, whether through starting a team or engaging with the brand on social media.
Educational and Promotional Content: The site provides information about pickleball’s growth, the company’s mission, and how visitors can get involved, whether through learning the game or joining public events.
Our Role at Braunsberger Media
In creating the website for Absolutely Pickled, our responsibilities included:
Strategic Content Development: We developed content that informs, entertains, and engages the pickleball community, the fun and community-building aspects of the sport.
Visual and Interaction Design: Our team ensured the website is visually appealing and easy to navigate, reflecting the energetic and inclusive nature of the Absolutely Pickled brand.
SEO and Digital Marketing: Implementing SEO best practices to enhance the site’s visibility and attract more visitors, ensuring that it reaches a broad audience of sports enthusiasts and community participants.
